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Credits//
Client: BAMM London
Sound: Ana Roman
Creative director: Tom Law
Art direction and animation: Aindri Chakraborty
About//
Short animation for BAMM, a consumer insight agency explaining how 'visual thinking' can change business-as-usual.
Process//
The animation is entirely hand drawn on paper and shot over a light box in sequence. The film aims to combine both the spontaneous, and controlled nature of ink. Video clips of ink 'experiments' are used as transition between the hand drawn scenes.
Frames//
Ink experiments//
Matching the last video frame of ink to its hand drawn frame
