Ubisoft -- 'Assassin's Creed' TV spot & trailer
I wrote the TV spot and online trailer for the launch of Assassin's Creed, which ultimately became Ubisoft's biggest franchise. The brief was simple: communicate the rich story and immersive experience of a videogame that puts you in the shoes of a medieval assassin.
I wrote the TV spot and online trailer for the launch of Assassin's Creed, which ultimately became Ubisoft's biggest franchise. The brief was simple: communicate the rich story and immersive experience of a videogame that puts you in the shoes of a medieval assassin.
Agency: Ubisoft in-house and Hammer Creative
Copywriter: Kareem Fahmi
Art Direction: The Assassin's Creed development team
Producer: Scott Hayman
Edit: Hammer Creative
Copywriter: Kareem Fahmi
Art Direction: The Assassin's Creed development team
Producer: Scott Hayman
Edit: Hammer Creative
