Zsofi Erdei's profile

Cannes Young Lions 2016

"The Young Lions Competitions give the next generation of industry superstars the chance to prove themselves by creating campaigns during the Festival week.
More than 400 contestants from around the globe compete in seven competitions. They’ll have just 24 hours to answer a brief set by a non-profit, NGO, charity organisation before the work is judged by members of the Cannes Lions juries."
THE WINNER IDEA
SENSE THE CITY
LIKE NEVER BEFORE
Introducing the first ever supersense city guide
Disabled people use different sense-organs to replace the
not functioning one.

Blind people have: VISIONING EARS
Deaf people have: HEARING EYES

These supersenses are actually better than ears of seeing people,
or eyes of hearing people.

Now we give the chance to share these superpowers with people living without disables.  
They can share all the hidden beauties around us for people who actually don’t have those supersenses.
International round
Cannes Young Lions 2016
Published:

Cannes Young Lions 2016

Winning idea in the national round.

Published:

Creative Fields