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    Crafted, citric, and 100% Valencian. Is how Mussa, Maula and Butoni are. A project that, under the “Cerveza de Valencia” (Valencia´s Beer) name, … Read More
    Crafted, citric, and 100% Valencian. Is how Mussa, Maula and Butoni are. A project that, under the “Cerveza de Valencia” (Valencia´s Beer) name, seeks to awake the memory of the most spooky folk legends. Each one is identified by the color of their fruit's touch: yellow (lemon), orange and red (sanguine), the beers were named after the spirits that terrified Valencian children and are represented by icons on the front and cap of each bottle. Screen printed design, on dark glass, in individual bottles of 33 cl., was completed with the history of each legend on one of its faces, to make the experience a real discovery. Read Less
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Cerveza de Valencia

Crafted, citric, and 100% Valencian. Is how Mussa, Maula and Butoni are. A project that, under the “Cerveza de Valencia” (Valencia´s Beer) name, seeks to awake the memory of the most spooky folk legends.
Each one is identified by the colour of their fruit's touch: yellow (lemon), orange and red (sanguine), the beers were named after the spirits that terrified Valencian children and are represented by icons on the front and the cap of each bottle.
Screen printed design, on dark glass, in individual bottles of 33 cl., was completed with the history of each legend on one of its faces, to make the experience a real discovery.
A project by Brandsummit.
Graphic design & photography: Alex Monzó
Web development: Francisco Mónaco
Artesanas, cítricas y 100% valencianas. Así son Mussa, Maula y Butoni, un proyecto que, bajo el nombre “Cerveza de Valencia”, busca despertar en la memoria las leyendas populares más tenebrosas.
Identificadas por el color de su toque frutal: amarillo (limón), naranja y rojo (sanguina), las cervezas fueron nombradas por las ánimas que aterrorizaban a los niños valencianos y están representadas por iconos en la parte frontal y la chapa de cada botella.
Un diseño serigrafiado sobre vidrio oscuro, en botellas individuales de 33 cl., y que se completó con la historia de cada leyenda en una de sus caras, para hacer de la experiencia un auténtico descubrimiento.
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