Justin Faulkner's profile

Feel Good Drinks - Packaging re-design

Feel Good Drinks Company
Packaging re-Design
Packaging re-Design for 'The Feel Good Drinks' company.

The colour yellow has been proven proven to release serotonin in the brain and boost happiness and well being. So a bright yellow was used on the front of the packaging.

Each carton features three windows reading 'good' 'great' and 'ecstatic'. When the cartons are full of juice the text isn't visible. But as the carton is drunk the text is revealed showing the change in mood the consumer gets from drinking the drink. 

The cartons were each packaged in a trianglar shape that fits a perfect pentagon. This is to show that each carton is one of your five a day as well as being convenient for sale as a multipack.

justinfaulkner.co.uk
Feel Good Drinks - Packaging re-design
Published:

Feel Good Drinks - Packaging re-design

Packaging re-Design for 'The Feel Good Drinks' company. Cartons use a bright yellow to help visually boost the buyers mood, a 'Feel Good Meter' a Read More

Published:

Creative Fields