THE CHALLENGE
KVB has been operating for over 30 years, in that time honing a model of study that many competitors promise, but rarely deliver. From day one, students are treated as they would be treated in the workplace. They are given a true sense of workplace expectations, professionalism and challenges. A key part of the KVB curriculum is working in design studios on real briefs. And their studio network extends to affiliations globally, meaning opportunities for internships far and wide.
THE SOLUTION
This led to a simple design solution based on travel and passport-based graphics, and language which focuses on the real, hands-on journey students can expect. Matched by optimistic and real photography, the branding is bold, confident and authentic to KVB’s offer.
WHAT WE DID
- Brand Strategy
- Key Messaging
- Brand Identity
- Brand Collateral
- Photography
- Website Design
PHOTOGRAPHY
Tim Jones
OLD BRANDING
NEW BRANDING
