src:clr: focus

Some brands aim for mass appeal. Others focus on a very specific audience. SRC:CLR (pronounced “source clear”) is a startup that wants developers to rethink their approach to software security. We created a brand identity that speaks to developers — and developers only.

Created as CD of MetaDesign San Francisco.





Creative direction, naming, design, & UX: Lindsay Gravette
Design & UX: Brady Boyle
Copy & naming: Hozy Rossi



SourceClear
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SourceClear

Some brands aim for mass appeal. Others focus on a very specific audience. SRC:CLR (pronounced “source clear”) is a startup that wants developers Read More
4
210
1
Published: