The advertising campaign "Bashneft": thaw
The idea was born for the shares of the main colors of the brand. Proprietary company is berry cranberry, which, together with a young grass-blended in a logo form. The campaign was focused on the cold regions of Russia. The project has been developed: 6x3 billboard, posters A2, A3, A6 leaflets, branded tea packing wet wipes, scratch card, branded glass for hot drinks.