Master Graphic Design + Typography workshop
For this real-work project, The Eastman House became our client. They gave us a detailed presentation/brief and explained their needs and expectations. The Eastman House (aka Eastman Kodak) staff wanted a brand that maintained their existing tradition and credibility but enabling them to differentiate their diverse endeavors — a museum, historic preservation and education — while helping them grow and evolve.
The re-branding project had to be developed in 3 days and built as a platform that could be applied to further deliverables. For the week, deliverables included: logo/mark, business cards, envelopes, letterhead, informational brochure and calendar of events/poster.