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    Brand redesign for a brazilian skate-related fashion and gear company.
Drop Dead Redesign
Drop Dead is a nation-wide well-known brazilian brand for skate-related clothing and gear. For their new brand and twentieth anniversary ad campaign, our team spent a few days among skaters on a retreat on the country side. We photographed them, recorded, interviewed and, most of all, had a lot of fun.
Here's the result, the ads showcasing the new brand, twentieth anniversary logo and moto, using photos from the days spent with the skaters.
Check out Drop Dead at www.dropdead.com.br.
page extracted from the brand guidelines book