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    Traditional metrics like foot traffic and circulation no longer adequately capture the impact that libraries have in people's lives. We were hire… Read More
    Traditional metrics like foot traffic and circulation no longer adequately capture the impact that libraries have in people's lives. We were hired to create metrics that reflect the changing needs of today's communities. Read Less
    Published:
HOW CAN SUCCESS BE MEASURED IN LIBRARIES IN THE 21ST CENTURY?
client: Chicago Public Library // Webbmedia Group
project: Key Performance Indicators
dates: August 2011 - January 2012
tags: data, technology, libraries, innovation, metrics, KPIs



Traditional metrics like foot traffic and circulation no longer adequately capture the impact that libraries make in communities. We were hired to create metrics that reflect the changing needs of today's communities. 

Impact should be measured in a way that reflects the changing needs of the 21st century. Libraries have traditionally been one of the primary sources of information for citizens. The internet, however, has liberated much of the information that was once only contained in physical artifacts. But that has not wiped out the need for robust community libraries. A library’s worth extends far beyond the number of books moving to and from each building. Libraries are places of and for learning -- whether that takes place in an electronic book, on the internet, via text messaging or even at a face-to-face meeting with a clerk. People walk into libraries to be part of a community, look for jobs, access the internet, use word processing programs, take classes and build skills, create content, and sometimes to simply take shelter from the cold in a friendly and non judgmental space.



Our solution: the 
Key Performance Indicators Toolkit: New Methods for Measuring a Library’s Community Impact
In it you’ll find over 70 indicators that help answer the following key performance questions:

We want to share the love, and encourage other agencies to use these metrics. If you choose to cite from the document however, please use the following attribution: Key Performance Indicators Toolkit: New Methods for Measuring a Library’s Community Impact, by Webbmedia Group, Feb. 2012.