Red Tail’s logotype is dynamic. “Red” stays constant while “Tail” can be changed to cater to different themes according to the bar’s needs. We worked with Japanese illustrator Kimiaki Yaegashi to create the bar’s mascot Xiao Hong, a boy in a Red Panda costume. It seems only apt that the adorable nocturnal animal fronts the eclectic drinking hole, whose entire concept is centered around a convivial setting for pre-party drinks, casual catch ups and even networking.