Go back in time with Ya’axka, to the rise of the colonial haciendas in Yucatan, the perfect spot for any social event.
Hacienda Ya’axka is a Project by MaxiEventos, the most important gathering company in the southeast of Mexico.
The branding objective was to merge past with present. We designed the symbol based on the structure of ancient haciendas, emphasizing in columns and arches, which represented the letters H and Y.
We also designed the signal communication based on the same clean structure of the logo, representing the shapes with the least lines possible.
Patterns based on tile floor, a distinguished decorative resource in haciendas.
Signage design. Thought to be reproduced on stone.
Hacienda Ya'axka. Renders by Arquicon Merida.
