The Brief: Create a simple logo and web graphic to promote the eCOTS 2016 conference and its theme of changing with technology.

Client: eCOTS 2016

The Process: Through discussions with the client a simple “on/off” technology graphic was developed. As progress was made on the logo theme, colors were integrated into the graphic to bring about a unifying presentation in the finished work.

Challenges: Challenges overcome include shifting the client from the use of stock images to a designed graphics workflow and developing a unique and up-dateable logo.