Kakaotalk Wings project
This is a group, concept project for Kakaotalk, which is a most widely-used messaging app in South Korea.
We've done from UX research, concept development, re-branding, to UI wireframe and GUI design.
In summary, with three UX methodologies (Kano model, Indi young mental model, A/B test) and three usability tests, about 60 features of Kakaotalk were reduced into minimum for seniors. According to the final usability test with UX KPIs, recognition and accessibility of senior users were improved a lot.
Thanks.
I hope you enjoy my work, and feel free to contact to me.
heesushin92@gmail.com