Osteocessories
Young women are highly susceptible to osteoporosis, despite its image of being an old lady's disease, it is instrumental for these women to know about the subject very early in their lives so they can prevent it from happening.
Young women are highly susceptible to osteoporosis, despite its image of being an old lady's disease, it is instrumental for these women to know about the subject very early in their lives so they can prevent it from happening.
We created this PSA project to communicate this once very boring subject in the language that all young women understand, fashion.
Photographer : Clarissa Peddy Photography
Agency : JWT Jakarta
Agency : JWT Jakarta
