John Lewis Finance
— Partnership Card Visuals
— North Design, London
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As part the launch of its 2016 'John Lewis Finance' brand I created these hero images of the new contactless partnership cards. The cards were designed by North who then asked me to create three photo real shots. Creating interest with what is essentially a flat panel does present some challenges. By focusing on the surface finish of the card and paying special attention to lighting I was able to make the most of the subject matter.
— North Design, London
------------------------------------------------------
As part the launch of its 2016 'John Lewis Finance' brand I created these hero images of the new contactless partnership cards. The cards were designed by North who then asked me to create three photo real shots. Creating interest with what is essentially a flat panel does present some challenges. By focusing on the surface finish of the card and paying special attention to lighting I was able to make the most of the subject matter.
