Rocky Mountain University of Health Professions (RMUoHP) is a local not-for-profit university focusing
on post-graduate training in the health professions and dedicated to advancing the quality, delivery, and
efficacy of health care. “Advancing Knowledge, Advancing Healthcare,” is rallying cry for faculty, staff, and administration. It’s also a promise to their students and the community it serves.

RMUoHP approached Saxton Horne to refresh their brand and elevate their visual identity. They wanted
the identity to reflect the quality of their programs and the respect they’ve earned within the 
healthcare education community. Our designers selected the hand as the central element in their new identity to reflect
the hands-on training, true mentoring, smaller class sizes, and personal interactions that differentiated their institution. The design also features the light of education shining over the 
Rocky Mountains, as well as the staff of Asclepius, placed at the intersection of educational paths. In the end, their marketing team enjoyed the
creative process of discovery and were thrilled with the result.

Client: Rocky Mountain University of Health Professions  |  Agency: Saxton Horne Communications
Creative Director: Brian McDonough  |  Design: Peterson Timothy  |  Year: 2016
Rocky Mountain University of Health Professions – Brand
3
128
1
Published:

Rocky Mountain University of Health Professions – Brand

Rocky Mountain University of Health Professions (RMUoHP) is a local not-for-profit university focusing on post-graduate training in the health pr Read More
3
128
1
Published:

Tools

Creative Fields