The concept came from listening to the track, how it was composed, its energy and the emotions the music brought about. On top of this, I research into the bands brand identity, using their logo, previous colour palette and thought provoking artwork as further inspiration. 

The idea behind this design was that our memory can be triggered by any of our senses, which may have a connection with a particular person or event (being represented through the light spectrum/colours from Televisors logo entering the figures face). Through this I wanted to portray how these triggered past thoughts and emotions can set off a chain reaction, where by an explosion of prior memories are released. Finally, resulting in flashbacks which could possibly become false or glamourised recollections, thus being shown through the twisting of the light spectrum exiting the figure via the back of the skull.

Originally, the idea of a persons memory being recalled was to be from a much more literal concept of physical presence.