Once upon a time there was a princess Wilhelmina. When she turned five the King arranged for her sweet birthday party and invited all Dutch people to celebrate. Guess what – the party was so good, they made it once again next year.. and the year after.. This is how the tradition in the Kingdom of the Netherlands got established.

Nowadays, birthday of King Willem-Alexander is celebrated not only by the Dutch but also by tourists from all around the world who are visiting the Netherlands for this most festive event of the year. And we celebrate as well!

For this occasion we baked a truly royal cupcakes and have provided them in a very noble Brand Identity. We combined a majestic crown with a cookie to made the Crown Cake Sign. The Logo was complimented by ornaments and a specially dedicated font. The ornaments are also pleased to appear in elements of visual identification.

Each muffin was equipped with a small flag with a logo to manifest its royalty. It looks so royal-tasty all together that we’d like to say: You are what you eat, be royal. 

Anyhow you can feel like a little princess in her fifth birthday for a while. Who would not want that?