• Add to Collection
  • About

    About

    Industry/location Logistics & transportation / Germany Scope of work Visual identity / Web design & development In this industry being in motio… Read More
    Industry/location Logistics & transportation / Germany Scope of work Visual identity / Web design & development In this industry being in motion is the very fundation of business. Effectiveness is a necessary addition. What makes ELF unique is the advanced customization of service based on three key company values: efficiency, passion and progress (in German: “Effizienz, Leidenschaft und Fortschritt"). They asked us to make those visible via visual communication. The concept ELF means “eleven” in German. Combine it with the way people perceive flow and traffic, and you get lines resembling tire tracks or roads. The effect is playful and memorable. The print Use of both green colors and recycled, natural materials proves the brand is not only environmentally aware, but aims to stress the benefits of responsible logistics management. The execution The "11" is never still, always in motion. Never mind if on the road, in the office or in employee’s pocket. Website We transferred this simple but meaningful brand narration into responsive web design to allow brand communication fully focus on the right track. Read Less
    Published:
ELF logistics 

Industry / Location
Logistics & transportation / Germany

Scope of Work
Visual identity / Web design & development

In this industry being in motion is the very fundation of business. Effectiveness is a necessary addition. What makes ELF unique is the advanced customization of service based on three key company values: efficiency, passion and progress (in German: “Effizienz, Leidenschaft und Fortschritt"). They asked us to make those visible via visual communication.
The Concept

ELF means “eleven” in German. Combine it with the way people perceive flow and traffic, and you get lines resembling tire tracks or roads. The effect is playful and memorable.
The Print

Use of both green colors and recycled, natural materials proves the brand is not only environmentally aware, but aims to stress the benefits of responsible logistics management.
The execution

The "11" is never still, always in motion. Never mind if on the road, in the office or in employee’s pocket.
Website

We transferred this simple but meaningful brand narration into responsive web design to allow brand communication fully focus on the right track.
Thank you!

See our case studies at:

Contact: