So, Auzom was an esports startup. Why "was" and not "is" is not important, what is important is that "Auzom" stood for "Aurum" and "Awesome". Actually, on a second thought, that's not important either. We just wanted a cool minimalist logo, with at least a little bit of history behind it. "Au" seemed deep enough, so we just went with that.

Above is the end result. And I like it. If that would make any sense, I'd use it for all my projects. Unfortunately, it doesn't, so it's forever Auzom. Below is everything between "let's do this" and what became final.