Levi’s Print Workshop
Levi’s Print Workshop
LEVI STRAUSS
In 2011, Levi’s® brought its highly attended Workshops series to Los Angeles for 4 months of film education, support, and programming. Located in L.A.’s Museum of Contemporary Art (MOCA) the Workshop held weekly classes, offered a full range of equipment rentals and workstations (stop motion, green screen, editing, etc.), and produced content that garnered over 500 million media and consumer impressions. The program collaborated with iconic filmmakers and artists, giving workshop attendees a unique opportunity to work with industry professionals.

Keeping with the Levi’s® Workshops ethos of grassroots community support, all proceeds from this experience were contributed to L.A.’s Echo Park Film Center.
STATISTICS 
31,569 visitors in four weeks
32 
collaborators working out of the workshop7,428 letterpressed projects 

GALLERY
VIDEOS 
Levi’s Print Workshop
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Levi’s Print Workshop

Sub Rosa and Levi’s® have collaborated to conceive and create Levi’s® Workshops. Started on July 1st, 2010, the Workshops are a series of craft-b Read More
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