3FM Serious Gigs
 
 
 
 
 
 
 
An egg on a life donut...?
Ok... If you’re not Dutch it’s hard to figure out that the secret location of the concert was on the river ‘IJ’ (Dutch for egg) in Amsterdam. Then again the exculsive concert of Ben Howard was also for a select few. 
Hollands biggest station Radio 3FM wanted to show they brought you closer to the *upcming) artists. Serious Gigs was a set of three pop up concerts where fans could attend for free. The only thing they had to do was figger out the clues on whos’ playing and where. 
 
Check out all the clues for yourself:
 
200 lucky Sherlocks
In the end the first 200 treasure hunters received a ticket to the concert. Curious about the hidden clues and the gig? Check it out in the video below.

Project specification
Client        3FM
Agency     ACHTUNG!
Date          january - april 2012
My part     Motion design
3FM Serious Gigs
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3FM Serious Gigs

Guess the 3 video clue's and join the guerilla concert for free!
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