Client Bavaria
Agency ACHTUNG!
Date June 2010
My part Animation & Post-production
link Discover the Dutch Dress
About the campaign
The world cup of football brings a lot of attention. How can a relatively small beer brand get the same attention as the big boys? Bavaria, together with Dutch brand Supertrash , created the Dutch Dress: dress that can be worn in 4 different ways. Of course in the Dutch orange colors. The dress was introduced through a campaign site that presented the dress in a classic fashion.
My part
Lead production and animation.
Giving the site a magazine look and feel is one, but how do you bring this to life?
I started with a logo animation and building up the cover of the men and women’s version and I translated the typical feel of browsing through a paper magazine in navigation.
To see the dress in action from all sides and ways to wear I created an interactive 360: scroll slowly to watch, give her a big spin to transform her outfit.
Awards & Achievments
ADCN award gold
SAN accent integrated
SAN accent nominee Fast Moving
Agency ACHTUNG!
Date June 2010
My part Animation & Post-production
link Discover the Dutch Dress
About the campaign
The world cup of football brings a lot of attention. How can a relatively small beer brand get the same attention as the big boys? Bavaria, together with Dutch brand Supertrash , created the Dutch Dress: dress that can be worn in 4 different ways. Of course in the Dutch orange colors. The dress was introduced through a campaign site that presented the dress in a classic fashion.
My part
Lead production and animation.
Giving the site a magazine look and feel is one, but how do you bring this to life?
I started with a logo animation and building up the cover of the men and women’s version and I translated the typical feel of browsing through a paper magazine in navigation.
To see the dress in action from all sides and ways to wear I created an interactive 360: scroll slowly to watch, give her a big spin to transform her outfit.
Awards & Achievments
ADCN award gold
SAN accent integrated
SAN accent nominee Fast Moving
