MTV Music Television - Download Bar
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About

About

Print & outdoor campaign for MTV to highlight the fact that music fans harm their heroes with illegal downloads.
Published:
MTV Music Television - Download Bar
Print & outdoor motive for MTV Europe.
Together with the amazing 3D artists from Illustr. LTd. (Thailand) we created this very detailed motive,
showcasing a typical online download bar made entirely from music fans and musicians. The more the fans 
want their favorite music and the more they steal it online, the more they push their musical heroes into a corner and harm them. 

'Switch off illegal downloads. Switch on MTV."  
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Creation with Haiko Hörning, Kristina Knoblich, Matthias Storath, Helmut Meyer.