
Photo (above) by Mary Caroline Russell for Citizen Supply
Citizen Supply
Services: Visual Identity Design, Logo Design, Environmental, and Packaging
When Citizen Supply was planning the launch of their new marketplace in Atlanta’s Ponce City Market, they asked me to create a strong visual identity to attract people to this unique showcase of local makers. I came up with the design of a custom logotype, identity system, and environmental graphics.
Owners and Creative Directors: Phil and Anna Sanders
Art Director: Anna Sanders
Branding and Graphic Designer: Russell Shaw
Photographer: Mary Caroline Russell
Moveable Wood Type Sign Construction: Greene Staging
Indoor Metal Sign Production: ImpactSigns
Exterior Neon Sign Production: Denyse
Retail Bag Production: Danger Press
Special Thanks to Dana Ring, Southern Stamps, Rainey Shane, and the marketing team at Jamestown / Ponce City Market.


Photos (above) by Citizen Supply.

Photo (above): Mary Caroline Russell for Citizen Supply

I also designed the launch party invitation that was a cross promotion with Bearings.
The launch party was a blowout.


The identity and collateral turned out very well and helped establish Citizen Supply as a retailer renowned for cool at PCM.
