The brief: a rebrand for a qualifications awarding body, from name to website. The rebrand should be youthful, fresh, and reflect the company's approach to their work.

Inspiration: achievement, navigation, compasses. The final design uses a polygon star paired with a bespoke font, and includes a suite of logo elements. 

The website was designed content first and built on Umbraco – it needs to be a resource for different types of users, featuring secure login areas that unlock extra content. It's also a portal for different types of applications and updates. The design needed to be clear, give weight to specific sections, and translate the branding beautifully, focussing on innovation. 

Metro style boxes give equal weight to information and users can follow clear paths to the information they need. Strong diagonals feature across the site, and various transitions and UI animations are built in to ensure that the website has constant movement as the user scrolls down the page. www.innovateawarding.org