The Hive is an eco-conscious sundry shop in the making. Grains and spices are presented in bulk, where the customer brings their own containers. My colleague, Azfar Izzat, and I made sure the logo is legible when it's tiny (say, on a bottle cap), replicable even if you can't draw, and also minimalist to reflect their motto.

The shop concept is conceived by Organica, so we also wanted to make the logo look similar.