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OSK Investment Bank Challenge

OSK INVESTMENT BANK CHALLENGE
Student / University / Campus / Global Challenge



OVERVIEW

Invest Like A Pro and Win!
If you’re a Malaysian college or university student who is up for an educational challenge that will reward you with fantastic prizes, you’ll want to be a part of the OSK Investment Challenge (Campus Edition)! All you’ll need are savvy investing skills – but even if you’re unfamiliar with all things investment, simple learning material is provided. From 4th October till 28th October 2011, you’ll be given a start-up capital of RM100,000 virtual money to display your trading expertise. Those who come out tops in their portfolio will win and this time, you’ll get to play individually or in groups. There’s also a category that features lecturers and their participation in the challenge.
All these extra features this time round only means one thing; out-of-this-world prizes.
Collectively, there are cool gadgets and certificates of participation to be given, and over RM200,000 in cash and prizes to be won!



AWARDS
Promotion Marketing Awards of Asia
“The Dragons of Asia” 2011:
/ Best Brand Awareness & Trial Campaign: Gold /
/ Best Innovative Idea or Concept: Bronze /
/ Best Digital Promotion Marketing Campaign /
/ Best Use of the Internet in a Promotion Marketing /

Promotion Marketing Awards of Asia “The Dragons of Asia” 2013:
/ OSK Investment Challenge 2012 /

Promotion Marketing Awards of Asia
“The Dragons of Asia” 2014:
/ OSK Investment Challenge 2013 /

Promotion Marketing Awards of Asia
“The Dragons of Asia” 2015:
/ OSK Investment Challenge 2014 /



What does the share market and your average Malaysian college student have in common? Unless he or she is this generation's Warren Buffet... very likely, nothing.

But OSK Investment Bank Malaysia wanted to change that notion.

By creating the right environment where students and brand could interact, a whole new generation of savvy investors were born... https://vimeo.com/256791957https://vimeo.com/2567919




CREDITS
Advertising Agency: TBWAKL
Client: OSK
Product: OSK INVESTMENT CHALLENGE
Executive Creative Director: Jeff Orr
Senior Art Director: Ben Tan
Senior Copywriter: Sam Joseph
AV Producer: Steph Ooi
Client Servicing: Phoebe Chia
Digital: Mike Leong, Skinner, Dinesh
OSK Investment Bank Challenge
Published:

OSK Investment Bank Challenge

OSK Investment Challenge Invest like a pro & win!

Published: