Mamnoon (ممنون): Arabic word for (thankful), used to express thanks. 

Concept:
The brand identity draws inspiration from humble Arabic street cafes known for their easygoing atmospheres. Sitting in a small table with friends, smoking shisha (hooka), watching football and playing a variety of games are common means of entertainment and socializing in the Arab culture. The visuals for Mamnoon's branding directly reflect the simple pleasures of playing cards and tawla (backgammon).

Objective:
Recreate the street cafe experience into a chic, modern and eclectic destination.
A unique cafe located in Seef District with a colorful combination of levant and mediterranean cuisine.


Logo Construction
Ambience
Brand Colors
Typography
Menu Front & Back
Backgammon Placemat Layout
Backgammon Placemat (Printed Texture)
Character Illustrations
Wall Tiles Decor
Menu's Joker
Menu Logo Variation (with Arabic)
Outdoor Signage




© Copyright 2016 Quby Creative Consultants, Kingdom of Bahrain*
 
Creative Direction: Banan Al Yaquby
Art Direction: Asrar Mousli
Graphic Design: Asrar Mousli & Loai Safa
Photography: Asrar Mousli
Production: Loai Safa
 
*This project is displayed for portfolio development, learning and feedback purposes on Behance only. Kindly request permission to share images from this project on any other public platform, I'd appreciate it. :)


Mamnoon Cafe
Published:

Mamnoon Cafe

Branding Objective: Recreate the Arabic street cafe experience into a chic, modern and eclectic destination; a unique cafe located in Seef Distri Read More

Published: