73 Grill
Branding, Logo Design, and Menu Re-design
Branding, Logo Design, and Menu Re-design
73 Grill is a family owned and operates grill and sports bar located in Wilmington, Ohio. They are located along state route 73 and cater to a variety of guests who stop in along their journey down the highway. The shape of the logo in inspired by the shape of a state route sign. The typeface used represent the fun sports oriented atmosphere of the restaurant, yet they are not overly aggressive and athletic n appearance. The three stars are also inspired by sports logos and are a symbol of unity and balance. The orange- red color used has a psychological effect which triggers appetite and is also a symbol if passion and courage.
