Smart: Design is nothing if it's not smart
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    About

    commisioned work for print ad campaign for Smart by Jung Von Matt
    Published:
On the November of 2015 three designs of the Uncomfortable collection were used for an ad campaign for Smart in collaboration with Jung von Matt/Alster

Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Executive Creative Director: Doerte Spengler-Ahrens
Art Director: Barbara Dirscherl, Juliana Paracencio
Copywriter: Luiz Vicente Simões
Retoucher: Tobias Schlieperskötter
Illustrator: Katerina Kamprani
Designer: Katerina Kamprani
Print Producer: Yannik Nielsen
Account Manager: Schouwit Berhe
Photo Assistant: Janine Kerber
I made a new version of the Uncomfortable fork with chain, and sent my grandma's plate to Hamburg to be photographed!
The 3d objects were re-modeled for better details and re-rendered in high res images.