Parker's Peanuts
Gourmet Peanuts
Gourmet Peanuts
When Colonel Parker founded Parker's Peanuts, he wanted to bring tasty, fresh peanuts to his customers. Many years later, the Colonel's technique remains the same, but the marketing needs had changed.
To earn placement in high-end stores, we elevated the package design to give it a sophisticated, retro look that alludes to hand crafted quality and flavors.
Designer: Henry Yiu
Illustrator: Henry Yiu
To earn placement in high-end stores, we elevated the package design to give it a sophisticated, retro look that alludes to hand crafted quality and flavors.
Designer: Henry Yiu
Illustrator: Henry Yiu