A TV, web and outdoor campaign for the Cancer Institute of NSW. Each summer, we at Soap Creative have pushed home the dangers of skin cancer to younger Australians. This year took a serious tone - highlighting the unexpected and surprising dangers of melanoma.
I provided original storyboards for the TVC that we visualised and the crew at Heckler skillfully executed. I also provided illustrations and animation for the site, where you can learn more and see the full TV spot – yourtimeinthesun.com