Cynthia Helou's profile

BEY- Communication Strategy

Launching Campaign for the New Airport
"Where Hearts Land"
Tactical Campaign 
Part 1: Repositioning the Duty Free
"Destination Matters"
Tactical Campaign 
Part 2: Positioning Bey's Food Court
"Fly Before You Take Off"
BEY- Communication Strategy
Published:

BEY- Communication Strategy

Followed by the rebranding of the airport and giving it a totally new image. The communication strategy was divided in two main campaigns: The Read More

Published: