We are what everyone wants to be
Radio Antena 3
Radio Antena 3
This was a campaign made for portuguese radio Antena 3, one of the top radios in Portugal.
It consisted in giving the brand a physical presence, in order to show characteristics of that radio applied to a person. That person, that is the incarnation of Antena 3 (with the logo sphere as a head), is someone young, funny, crazy and wild, someone that lives for the present.
It was translated into TV, Radio, Ambient and Guerrilla.
It consisted in giving the brand a physical presence, in order to show characteristics of that radio applied to a person. That person, that is the incarnation of Antena 3 (with the logo sphere as a head), is someone young, funny, crazy and wild, someone that lives for the present.
It was translated into TV, Radio, Ambient and Guerrilla.
Silver in the Young Lions Roger Hatchuel Academy awards
