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Cuerpo de Élite starring by María Leon, Miki Esparbé, Jordi Sánchez, Silvia Abril among other Spanish top stars is the latest production of MOD Producciones which was pre-launched at Málaga Film Festival at will be released in Spanish cinemas at the end of August. We have been part of the teaser promotion creating viral videos with talents and cast of the film in Málaga. To do so, we engaged a creative team to generate backstage and press junket scripts which were released by key mass media and news agencies to reach high awareness, and later then linked to the social media channels of the film.