Persistent Peril were asked by Brighton Art & C3 Productions to create motion graphics for the prestigious 2012 D&AD awards held in the BFI IMAX.

These large scale 2K graphics consisted of an intro, an outro, and a short sting. These bookended the award categories and were screened throughout the night as part of the online branding, and in the IMAX theatre itself.

Working closely with designs from Research Studios the aim was to continue their existing branding from print into motion.

Persistent Peril director Garth was also lucky enough to join the crew at the event, creating graphics for the ceremony as it unfolded live.

The awards ceremony was streamed live on the night and you can still watch it

Client: Brighton Art & C3 Productions for D&AD.
Audio edit: Jude Fitzgerald
Design: Research Studios
Motion graphics: Persistent Peril