This is the most extensive and satisfying project I've done so far.
The brief was to design an entire beauty brand focused on modern trends and issues.
My approach was to focus on the future of ageing by researching how it is to age nowadays. The final response is a brand of cosmetic products, sómatikós, tailored to your own stem cells, which makes them more effective in fighting or improving the signs of ageing. Along with prototypes of containers, I also focused on the entire service and experience of the brand, from donating your blood in sómatikós lab to receiving a package with your very own cosmetics.
