E. Arifaki // Lingerie Shop // Identity
Modern, fresh, lively, spicy and discreet. Semiotic features were used to divide this lingerie shop into two sections, one for women (a whole apple & a padlock) and one for men (a bitten apple & key). The concept was also applied to the carrier bags, T-shirts,invitation, leather necklaces etc.
Modern, fresh, lively, spicy and discreet. Semiotic features were used to divide this lingerie shop into two sections, one for women (a whole apple & a padlock) and one for men (a bitten apple & key). The concept was also applied to the carrier bags, T-shirts,invitation, leather necklaces etc.
