Context
Behance, one of the world's leading creative showcases asked The Hardy Boys to host Durban's first Portfolio Review. The intention of this global event is to bring the online community together in offline spaces - to learn, share and empower creativity.
Solution
We decided there was no better way to promote an event about inspiring creativity, than to set ourselves a creative challenge.
After announcing the Portfolio Review was coming to Durban, we created a new piece of work each day for nine days up to the event. Using the Behance logo as inspiration we conceptualised, produced and uploaded nine short videos within 24 hours of each other. We also created a still for each video for printed collateral including posters, post cards and drop banners.
Credits
Agency: The Hardy Boys & THB Disturbance
Chief Creative Officer: Geoff Paton
Creative Director: Greg Darroll
Music, Sound Composition & Editing: John Reardon
Designers: Kevin Parry, Hylton Warburton, Greg Darroll, Gareth McDade, Linda Engelbrecht, Dylon Dreyer, Tyrone Andrey, Geoff Paton.
Chief Creative Officer: Geoff Paton
Creative Director: Greg Darroll
Music, Sound Composition & Editing: John Reardon
Designers: Kevin Parry, Hylton Warburton, Greg Darroll, Gareth McDade, Linda Engelbrecht, Dylon Dreyer, Tyrone Andrey, Geoff Paton.
Awards
Loeries 2016 - Craft Certificate: Live Crafts
