XYMOGEN Updated Visual Language
XYMOGEN, a family-owned, health sciences company headquartered in Orlando, FL, has been providing high-quality dietary supplements to licensed healthcare practitioners for more than a quarter century. Our company’s unprecedented growth continues with a new, state-of-the art 136,000-square-foot manufacturing facility and laboratory, as well as a strategic expansion into Canada, South Africa, and Singapore.
To accompany XYMOGEN's new facility and services, we in the Creative Resources team decided to create a new visual language and brand communication system. We recognized that within our market, the XYMOGEN logo had a heavy amount of equity and recognition with our customers. We looked at the underlying structure of the logo as the basis for the new visual elements.
The XYMOGEN Marketing and Creative Resources Team at the time of this project was Craig Conway, Diego Parra, Jeremiah Hurst, Manon Chin, Meghan Carroll, Michael Amurao, Michael Pino, Ross Dickson, and William Maldonado.
