BRIEF:
To supply a signature, repeat design for use on the inside of all Rossano Ferretti packaging.
The design had to be created using symbols from the 'Bodoni' font-family and retain the brand's clean, simple and monochrome aesthetic.
The design selected by Rossano Ferretti himself was used in production of his entire debut range across all products - stocked in all luxury salons worldwide and Selfridges, London.
