Using a new vehicle, so to speak, for mobile advertising, Austin Community College is running vehicle wraps on two city buses. More powerful than the stationary billboard, these buses move around the city, on different routes every day.
One bus driver said that passengers ask him “Is this bus going to ACC?” One student tweeted pictures, saying “I hope this is always the bus on my route, it feels like my personal bus!”
Concept, design, production; art direction of photos used in projects; illustrations from iStockPhoto.com
