I have done a magazine advertisement for Aditi Foods, It was for the product Mango Pulp – Thick, sweet and tasty. The idea was “Sabra Ka faal meetha hota hain” It’s very well known saying in India. It means, patience is bitter but its fruit is sweet. Little twist to the advertising concept was that the People would have to turn the magazine upside down to read that line as they do it with the bottle to get the pulp out.
Another work for Aditi Mango Pulp. It’s an illustration of a boy who is going crazy for Aditi Mango Pulp.
