Burlap
Branding with Menus, Business Cards, Gift Certificate, and Event Invitation
Creating collateral for Burlap was a blast! These high-energy clients were up for anything as long as it was easy to use. The dramatic and proud attitude of the interior and the logo we created told us their business cards and their menus needed to be big.
We found some great stock imagery of Asian art and a Western-style postage stamp that somehow had a related line quality, and when the two were spliced together, a story was created. Each execution, from dinner menu to business card to dessert menu has a unique way of blending the two pieces of art, but the core remains Asian Cowboy, which is how the restaurant is described to those who have never visited.
We found some great stock imagery of Asian art and a Western-style postage stamp that somehow had a related line quality, and when the two were spliced together, a story was created. Each execution, from dinner menu to business card to dessert menu has a unique way of blending the two pieces of art, but the core remains Asian Cowboy, which is how the restaurant is described to those who have never visited.
