Earlier this year i set myself the challenge of creating concepts for some of the biggest clubs in world football and combining them with globally renown companies. The idea is to design kits which branch out from boring, day-to-day ones we see so many of and instead create something which could be enjoyed. I used a combination of patterns and sponsors to give the kits a realistic yet conceptual feel in the aim of one day ridding football of ugly kits. Here are 10 i have done so far.
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