Live Adobe MAX – The Creativity Conference
Learn from the best in the creative industry.
Watch now
  • Add to Collection
  • About

    About

    Karl Annus has been creating custom eyewear frames for several years and with experience came the need for new markets and a brand update. A tric… Read More
    Karl Annus has been creating custom eyewear frames for several years and with experience came the need for new markets and a brand update. A tricky part was to sustain the original Karl lettering, but also change the name of the brand to something more unique. This is how framed by Karl was born. Every single frame FBK produces is special & tailor-made to customers preferences. Not only the obvious selections like wood and glasses, but every detail from size to hinges. Because every head is unique and deserves a personal frame. So Karl's head deserves a special graphic design and copywriting too. Art Director: Helene Vetik Copywriter: Karl Saluveer Photography: Ken Oja Stylist: Kärt Hammer MUA: Eliise Brigita Mõismaa Read Less
    Published: