DEATHWATCH - Visual identity
TeaterGruppen X were making a new interpretation of the classic play Deathwatch by Jean Genet and the task were to make a visual identity which seemed fitting. The play is about 3 prisoners trapped in the same cell, and how their interactions develop them throughout the story.  The play is part of theater of the absurd and the themes vary from sexuality and identity to criminality, murder and power.

My notion were that the 3 prisoners could be seen as different characteristics of the same person, and the ongoing struggle between these characteristics could be interpreted as an inner fight with oneself. Therefore my main idea where to portray a inner prison, a place where you can’t escape own thoughts and is forced to witness your mind for the better or worse. The journey into this inner prison is the keystone of the visual identity. 
01 - SPOT
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The spot was animated frame-by-frame using Paint n’ Stick plugin.
Screen dumps from the process. 
02 - MOODBOARD
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The moodboard created to get the proper atmosphere of an inner prison.
03 - DESIGN MANUAL 
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All the element of the visual identity put together as a design manual.
04 - TYPOGRAPHICS
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The font Tommaso were chosen because of its gothic inspirations, witch matches the prison/tattoo them quite well. The font Nairobi, were chosen because of it’s handmade look, almost as if it where prisons engravings 
05 - COLOR + TEXTURE 
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06 - GRAPHIC ELEMENTS
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All graphic elements are actually still frames taken from the animation. 
07 - LOGO
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08 - WEBBANNER 
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The webbanner functions as a simplified version of the spot. When users then hovers over the banner it gives them the ability to scroll back and forth in the animation. 
09 - MAGIC FOLDER
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10 - POSTER
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DEATHWATCH - Visual identity
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DEATHWATCH - Visual identity

TeaterGruppen X were making a new interpretation of the classic play Deathwatch by Jean Genet and the task were to make a visual identity which s Read More
35
461
0
Published:

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